matrixx creates fun, engaging and effective interactive promotions to drive brand awareness, product trial, Facebook fans, e-newsletter/e-club opt-ins and most importantly — sales!

matrixx has executed numerous B2C campaigns and viral promotions designed to quickly create word of mouth/buzz and fans, friends, followers, email opt-ins and direct marketing relationships to drive awareness, brand sentiments and register rings.

Blogs are hugely influential in driving sales and buzz. 30 million American women say they decided to purchase an item after reading about it on a blog and 23 million American women write, read or comment on blogs every week.

Using text-to-win promotions, original content (mobisodes), iPhone apps and even advanced voice interactivity, matrixx builds a brand’s mob (mobile opt-in group) for mobile couponing and other direct messaging to drive sales.

matrixx is Interactive AOR for Dippin’ Dots Ice Cream and created an extensive in-store and online campaign to drive 2009 holiday sales timed with the release of the Sony Pictures Planet 51 feature film starring Dwayne Johnson, Jessica Biel and Justin Long.

G.I. Joe star Channing Tatum enjoying our star studded Hollywood event to benefit St. Jude. Media coverage included Access Hollywood, EXTRA, People Magazine and many more print and online publications generating over 126 million brand impressions.